C4 Foundation Named Winner of Bashas’ Charity Challenge

Culminating its weeks-long Community Choice Charity Challenge, Bashas’ named C4 Foundation the grand prize winner of a $50,000 donation during an event at a Bashas’ supermarket in Tempe.

The challenge kicked off in mid-July as part of the hometown grocer’s 90th anniversary celebration. Arizonans were invited to vote their favorite charities forward from a list of 32 that Bashas’ named Charity of the Month in 2022. Voting was split into four phases to help narrow the field of nonprofits. A select number of organizations with the most online votes would then advance.  

The final pool was narrowed to 10 charities, including Arizona Humane Society, Banner MD Anderson Cancer Center, C4 Foundation, Child Crisis Arizona, HonorHealth Foundation, Northern Arizona Healthcare, Ronald McDonald House Charities of Central and Northern Arizona and of Southern Arizona, The Salvation Army, Southwest Autism Research & Resource Center and St. Vincent de Paul.

Representatives from all 10 charities were in attendance to learn who would receive the donation. In a surprise twist, not only did Bashas’ make a $50,000 donation to C4 Foundation – the grocer also gave a $1,500 donation to each of the nine runner-up charities.

“It’s been a great pleasure to recognize organizations across the state that share our passion for giving as part of our milestone 90th anniversary celebration,” said Edward “Trey” Basha, Bashas’ president. “C4 Foundation does incredible work supporting our United States Navy Seals and their families, providing critical support for those fighting on the front lines, to protect all Americans.”

The C4 Foundation contributes to the mental and physical health and well-being of active-duty Navy SEALs and their family members by providing a sanctuary for rest, regeneration and reconnection of SEAL fathers, wives and children through the offering of neuroscience-based wellness programs.

For more behind this Frontdoor, visit 90th.bashas.com

About Julie Coleman

Julie Coleman is a contributing writer for Frontdoors Media. She is Principal of Julie Coleman Consulting, providing strategic philanthropy consulting services for individuals, families, businesses, foundations and nonprofit organizations.
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