Arizona Assistance in Healthcare Raises $130K at Project Pink Fashion Show

Posted By on November 15, 2018

The Event: Project Pink – Fashion Show and Luncheon benefitting Arizona Assistance in Healthcare

The Cause: Arizona Assistance in Healthcare //

Mission: Assistance in Healthcare, Inc. is a not-for-profit volunteer organization which assists cancer patients currently being treated in the Valley of the Sun with non-medical expenses when the cost of prolonged medical care creates financial hardship.

Chair: Ashley Ford, Community Relations and events manager for Kendra Scott Scottsdale

Honorees: The inaugural Michelle Hastings Empowerment Award went to Cindy Miller, Managing Editor of The RedBook

Sponsors: Cancer Treatment Centers of America, Global Model and Talent, Miss Arizona USA Miss Arizona Teen USA, Dillards

Date held: October 19, 2018

Venue: The Wigwam

Fashion Show label: Dillards

Speakers: Tracy Hernandez, President of Arizona Assistance in Healthcare, welcomed guests to the luncheon, which was emceed by Carey Pena, Emmy Award Winning Journalist and Founder & CEO of Inspired Media 360

Dollars Raised: $130k

Notable Moment: Cancer survivors walked the runway.

Tyler Butler

About Tyler Butler

Tyler Butler is the fashion and society writer for Frontdoors Media. She is a corporate social responsibility practitioner, columnist, blogger and influencer. Through her endeavors with her firm 11Eleven Consulting and her column and blog, Giving In Style, Tyler is connecting communities, companies and causes to make positive change possible.

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